MSc 2 MBA Spirits Marketing & Management
MSc 2 Spirits Marketing & Management
Twenty years ago, drawing on the expertise of its faculty and the reputation of the «Grande Ecole» program, INSEEC opened in Paris, Bordeaux, Lyon, Chambéry and London, Masters of Science & MBA programs specialized in 1 or 2 years (level Bac + 4/5), sanctioned by a RNCP level 7 certified title.
8 areas of expertise are offered: Digital, Finance, Sport, Management & Business Development, Luxury & Wine, Communication, Marketing & Management, Health & Resources Human.
The following are the types of positions that our graduates will be trained for: regional export manager, product manager, purchasing manager, marketing manager, communication manager and manager of a wine/spirits firm.
WHY CHOOSE THIS PROGRAM ?
The INSEEC MBA Spirits program targets at students who wish to develop their theoretical and practical skills in the spirits sector. France is the most recognized country in the world for high quality “eaux-de-vie”/brandy production. Bordeaux has always been an important place in the world for wine & spirit commercialization. Bordeaux is situated between two key areas for spirits in France – firstly, Gascony, one of the oldest spirit regions in France with more than 700 years experience producing Armagnac and, secondly, Cognac globally reputed for its spirit of the same name without forgetting its dynamic premium spirit production of vodkas, gins or even vermouth. This latter region is now called Spirit Valley. Further, France is the world leader in the luxury sector with groups such as LVMH, Kering, Chanel, Hermes... for this reason France is a global leader in creative and innovative design agencies and suppliers. On top of all the above assets INSEEC itself has access to the top professionals and professors in this industry. INSEEC created the MBA Spirits program to give the opportunity to students desiring to enter this dynamic sector and, in doing so, the practical and multi-cultural aspects are reflected in its program.