Apply nowRequest infos

MSc 2 Digital Marketing & E-Business

  • 1 year
  • MSc & MBA INSEEC
    • Paris
    • Bordeaux
    • Lyon
    • Chambéry
  • Management
  • Pace of studies : Classic
  • Spring Intake : February
  • Fall Intake : September
  • Language : French
  • Price per year : 10 600,00 €

MSc 2 Digital Marketing & E-Business

Get actively involved in the digital revolution of global trade It is a catchphrase repeated in all executive committees… but beyond the buzzword, digital transformation corresponds to a hard-edged reality that shakes up companies. At least, those established in the last century… This fundamental change has been heralded, and it raises concerns and requires a thoroughgoing reconsideration of companies. It is time for long-standing companies to give meaning to this digital transformation, which is both promising and feared: it is on this premiss that we devised the programme for our Digital Marketing & E-Business MSc. It is true that commercial websites remain pioneers and models in the area of trade digitalisation, but all activities are now impacted by this digital transformation. For all companies, there is no escape from a future where people and objects are interconnected anytime, anywhere, with any device (which is well illustrated by the ATAWAD acronym/concept).
INSEEC U. is a private multidisciplinary higher education and research institution located in Paris, Lyon, Bordeaux and Chambéry. With campuses in London, Monaco, Geneva, San Francisco and Shanghai, INSEEC U. occupies a unique place in the French educational landscape.
16 Schools
25,000 Students
345 Faculty Members
9 Campuses in France and Abroad
115 Specializations
Management
Engineering
Communication,
creation, digital world and design
Political science
and international relations
Luxury, real estate, sport,
wine & spirits, digital world
To find out about all our programme offerings and our Schools, please check INSEEC.COM