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Master 2 UX Management and Design Thinking

  • 1 year
  • SUP DE PUB
    • Paris
    • Bordeaux
    • Lyon
  • Communication
  • Pace of studies : Classic Apprenticeship
  • Spring Intake : February
  • Fall Intake : September
  • Language : French
  • Price per year : 8 980,00 €

Master 2 UX Management and Design Thinking

Taking up current challenges faced by businesses, start-up firms, product design & innovation agencies and brands Companies and agencies currently have to cope with intensifying problems in connection with digital product design: constant technological developments, diversified terminals and screens, demanding users, increased product competition, project complexity. These new challenges open the door to new sorts of design: user experience design, design thinking, innovation design, management design, agile design, design technology. These forms establish new bases for the work of designers in a more open and more valued perspective: strategic tasks, technical assessments, cornerstones of the innovation process. These new designers are now central to the innovation processes of digital companies, start-up firms and some major brands. They meet the new aspirations of businesses, agencies and brands in terms of digital technologies. The curriculum is organised around 6 35-hour seminars corresponding to 6 main course topics: 1. Strategy & Business Model 2. Innovation Management 3. UX Design 4. Digital Branding 5. Technology Design 6. Prototyping & Coding
INSEEC U. is a private multidisciplinary higher education and research institution located in Paris, Lyon, Bordeaux and Chambéry. With campuses in London, Monaco, Geneva, San Francisco and Shanghai, INSEEC U. occupies a unique place in the French educational landscape.
16 Schools
25,000 Students
345 Faculty Members
9 Campuses in France and Abroad
115 Specializations
Management
Engineering
Communication,
creation, digital world and design
Political science
and international relations
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wine & spirits, digital world
To find out about all our programme offerings and our Schools, please check INSEEC.COM