Apply nowRequest infos

Master 1 Digital Marketing and Social Media

  • 2 years
  • SUP DE PUB
    • Paris
    • Bordeaux
    • Lyon
  • Communication
  • Pace of studies : Classic Apprenticeship
  • Spring Intake : February
  • Fall Intake : September
  • Language : French
  • Price per year : 8 520,00 €

Master 1 Digital Marketing and Social Media

Taking part in the new media revolution Today, all companies bank on digital technologies, whether for the direct sales of their products, their corporate branding strategies, or their corporate communications. As a result, there is a high demand for digital marketing and social media specialists in companies, institutions or web agencies. Digital jobs are becoming clear and encompassing more and more responsibilities. This digital marketing programme tackles various topics such as customer relations (e-CRM, community management…), distribution (e-commerce, e-retailing) and communication (e-reputation, buzz and viral marketing…). Also, it raises awareness of current and future digital technologies among students, and helps them to better identify and manage service providers and their activities. Indeed, the media revolution begins, first and foremost, with our students who will be tomorrow’s decision-makers, in the image of the big bosses who studied at Sup de Pub: Raphaël de Andreïs, Chairman and CEO of Havas Media; Georges-Mohammed-Chérif, Founder of the Buzzman Agency which receives many creativity awards every year ; Philippe Bonnet, CEO of the Rapp Agency; Julien Noble, Senior Vice-President and new Director of the cluster of digital activities of Century Fox; Bruno Tallent, CEO/Chairman of TBWA…
INSEEC U. is a private multidisciplinary higher education and research institution located in Paris, Lyon, Bordeaux and Chambéry. With campuses in London, Monaco, Geneva, San Francisco and Shanghai, INSEEC U. occupies a unique place in the French educational landscape.
16 Schools
25,000 Students
345 Faculty Members
9 Campuses in France and Abroad
115 Specializations
Management
Engineering
Communication,
creation, digital world and design
Political science
and international relations
Luxury, real estate, sport,
wine & spirits, digital world
To find out about all our programme offerings and our Schools, please check INSEEC.COM