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Master International Luxury Management

  • 1 year or 2 years
    • Paris
    • Bordeaux
    • Lyon
  • Management
  • Pace of studies : Classic
  • Fall Intake : October
  • Language : English
  • Price per year : 9 950,00 €

Master Degree : 2 years program

Master marketing and strategic aspects of the luxury market This program teaches students to master marketing, commercial and strategic specificities of the luxury market that becomes more accessible. Thereby, this MBA first year (4 years after high school in France) trains international managers in luxury brand management, and more precisely, in the fields led by French firms: Wines and Spirits, Hotel Business and Gastronomy, Fashion, Jewelry and Perfume, Art and Deco. The MBA Luxury first year is taught in English. It welcomes participants from all over the world in two recognized cities of prestige: Paris, epicenter and birthplace of luxury, and Bordeaux, world capital of fine wine. Students benefit from in-depth insights into the cultural dimensions of luxury, practical courses on different industry segments and analysis of existing and emerging consumers and markets.
INSEEC U. is a private multidisciplinary higher education and research institution located in Paris, Lyon, Bordeaux and Chambéry. With campuses in London, Monaco, Geneva, San Francisco and Shanghai, INSEEC U. occupies a unique place in the French educational landscape.
16 Schools
25,000 Students
345 Faculty Members
9 Campuses in France and Abroad
115 Specializations
creation, digital world and design
Political science
and international relations
Luxury, real estate, sport,
wine & spirits, digital world
To find out about all our programme offerings and our Schools, please check INSEEC.COM